Web Directions Code 2021 PWAs and the Web Platform

Session Details

Penny McLachlan

Web app installs: Why, when, how

Penny McLachlan Product Manager Chrome Web Platform, Google

One of the promises of PWAs is installability-but how can developers best ensure users install their PWA, and manage the installation process? In this presentation Penny McLachlan will cover

  • What the 'install capability' unlocks for users
  • use cases that are typically suitable for installed web apps, and why & how not to annoy users by forcing them to install
  • When to ask the user to install for common use cases (and when not to!)
  • Patterns to use to promote installable web apps without being annoying
  • How to trigger the install prompt and measure interactions

Penny McLachlan

Penny is a Product Manager on the Chrome Web Platform team responsible for Chrome permissions, notifications, and progressive web apps. Penny is a co-founder of Mobify, now part of the Salesforce suite.

Don't miss your chance to see Penny McLachlan and many other inspiring speakers at Code.

Tickets start at $195.

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PWAs and the Web Platform.

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