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Scott Berkun “calls BS on Social Media”

Scott Berkun, Web Directions 2007 keynote speaker, has a detailed post at his site “calling BS on social media“. Scott’s argument is not that all social media is bad, but much more nuanced (despite the provocative title).

Well worth a read (as is pretty much everything Scott writes).

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Three days of talks, two of them in the engineering room. Web Directions you have broken my brain.

Cheryl Gledhill Product Manager, BlueChilli