Maria Sereno
Design leader
Building your inclusive design toolkit
Friday, 28 August · 10:30 AM
Building your inclusive design toolkit
Designing inclusively is more crucial now than ever before. Given the current state of tech -- especially rapid advances in artificial intelligence and ever-higher stakes in data, privacy, and identity handling -- UX practitioners are poised to make impact on a massive scale. Thus, we hold a great deal of responsibility for ensuring we account for the full breadth of human experience.
It can be daunting to think of expanding our scope from accessibility, which primarily accounts for disability, to consider other aspects of human diversity. With so many aspects to consider -- gender, sexuality, race, cultural heritage, language, geography, socioeconomics, literacy, trauma, and so much more -- where do we even begin?
In this talk, I'll cover foundations and tools to embed inclusive design into your work. I'll discuss key concepts like intersectionality and lived experience, share what approaches have worked with me, and get real about working within limited constraints.
The aim is not to get you thinking about taking an inclusive design course "sometime next year" or to give you a few books to add to your to-be-read list. The aim is to get you started on your toolkit now: with concrete actions and tools you can use in your current project, learning and iterating as you develop your own inclusive design practice.
Maria Sereno
Maria (she/her) is a product designer tackling complex problems with intention and purpose: centring the people we're building for and the impact of our work on their lives. As a principal designer at National Australia Bank, she guided a design practice of 200+ on designing for greater inclusion and accessibility, developed frameworks for inclusive research and impact assessment; collaborated with product, engineering, and governance teams to embed inclusive design considerations into core processes across the enterprise.
As a queer, disabled woman of colour, Maria draws from her lived (and living) experience in addition to her work at tech startups (Linktree, modo, TeamForm) and her background in public policy and economics. She continues to advocate for tech that is data-informed, trauma-responsive, designed from the margins, and driven by moving the "arc of the moral universe" towards justice.