Web Directions Code 2021 PWAs and the Web Platform

Session Details

Penny McLachlan

Web app installs: Why, when, how

Penny McLachlan Product Manager Chrome Web Platform, Google

Developers will learn

  • What does the 'install capability' unlock for users
  • What use cases are typically suitable for installed web apps, why & how not to annoy users by forcing them to install
  • When to ask the user to install for common use cases (and when not to!)
  • What patterns to use to promote installable web apps without being annoying
  • How to trigger the install prompt and measure interactions

Penny McLachlan

Penny is a Product Manager on the Chrome Web Platform team responsible for Chrome permissions, notifications, and progressive web apps. Penny is a co-founder of Mobify, now part of the Salesforce suite.

Don't miss your chance to see Penny McLachlan and many other inspiring speakers at Code.

Tickets start at $145.

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PWAs and the Web Platform.

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Code of Conduct

For over a decade, we've worked hard to create inclusive, fun, inspring and safe events for the Web Industry.

As part of our commitment to these values, we've adopted a code of conduct for all involved: ourselves, our speakers, our partners and our audience.

If you have any concern or feedback, please don't hesitate to contact us.