The Future of Email Design
Yeah look, I can be irked by an HTML email as much as the next person, but step outside the rarefied atmosphere we all live and breathe for a moment and talk to some friends who work in just about any other sector and you’ll understand why they just aren’t going to disappear any time soon.
If you’re in the business of sending out newsletters, you’re probably already using HTML email, but stay in touch with the thoughts of the guys from Campaign Monitor , and in particular check out Mat Patterson’s excellent notes from his recent presentation at the Future of Web Design in New York. Campaign Monitor really have done an excellent job in helping people follow best practices in this area.
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