A presentation given at at Web Directions User Experience, Melbourne Town Hall, May 16 2008.
These days people expect more from a website than a handy set of tools and a pretty interface — they want an experience. From the moment somebody enters your site they’ll be judging you on everything from the way the site looks to the tone of your error messages. And they won’t just be judging you against other sites. They will be judging you on every customer experience they have ever had, from the rude man at the train station to the lovely hotel clerk that checked them in on holiday. So in order to compete, we need to up our game and look at experiences both on and off-line.
In this session Andy Budd will look at the 9 key factors that go into designing the perfect customer experience. By taking examples from the world around us, Andy will discuss how we can turn utilitarian experiences into something wonderful.
A presentation given at at Web Directions User Experience, Melbourne Town Hall, May 16 2008.
In this session Jeremy Yuille from ACID looks at information visualisation from a user experience perspective, overviewing new and old examples and how they can help (or hinder) the experience of using the web. You’ll see what kinds of amazing things you can do within the browser platform these days. More importantly you’ll learn why (and when) you’d want to use visualisation at all.
A presentation given at Web Directions North, Vancouver Canada, January 31 2008.
We’ve always had metaphors to understand and design for the Web.
The original conception of the Web was as a library of documents. Our building blocks were derived from spatial ideas: “breadcrumbs,” “visits” and “homepages” were used to understand the medium.
Website-as-application was a new and novel metaphor in the late 1990s. The spatial concept of navigation was replaced by concepts derived from tools: buttons performed actions on data.
These metaphors inspire separate but complementary models of the Web. But the Web in 2008 has some entirely new qualities: more than ever it’s an ecology of separate but highly interconnected services. Its fiercely competitive, rapid development means differentiating innovations are quickly copied and spread. Attention from users is scarce. The fittest websites survive. In this world, what metaphors can be most successfully wielded?
Matt takes as a starting point interaction and product design, with ideas from cybernetics and Getting Things Done. He offers as a metaphor the concept of the Web as experience. That is, treating a website as a dynamic entity – a flowchart of motivations that both provides a continuously satisfying experience for the user… and helps the website grow.
From seeing what kind of websites this model provokes, we’ll see whether it also helps illuminate some of the Web’s coming design challenges: the blending of the Web with desktop software and physical devices; the particular concerns of small groups; and what the next movement might bring.
A presentation given at Web Directions North, Vancouver Canada, January 30 2008.
When we follow the principles of web standards, we write valid HTML and CSS, unobtrusive JavaScript and follow WCAG and other accessibility guidelines. This simple act goes a long way to creating an accessible web site, application or service. At the same time, many sites that don’t utilize all that is good and wholesome about web standards perform surprisingly well when they are used by people with disabilities.
How can we get the best of both worlds to create standards-based solutions that are highly usable for real people (including those with disabilities) in the real world?
In this session, we’ll dissect several examples from real sites and apps to learn about accessibility problems that arise from design and development decisions and what we can do to create a more accessible user experience for all people, regardless of their ability.
A presentation given at Web Directions North, Vancouver Canada, January 31 2008.
Since the advent of personal computing, we’ve been tied to one place — typically sitting at a desk, with a keyboard and mouse, and in isolation. Even the advent of the web and the wifi-enabled laptop hasn’t much changed this quarter century old paradigm. But with the rise of mobile phones and devices like the Nintendo Wii and PSP featuring first class web browsing, our experience of the web will change dramatically over the coming years. In this context, which design and user experience patterns and techniques we’ve developed over the last 15 years hold up? And… which break?
In this session, Dave Shea and John Allsopp consider the challenges we’ll face as the web devolves onto a myriad devices, and the web is “always on” wherever we are.
A presentation given at at Web Directions North, Vancouver, February 8, 2007.
Experience Design is no longer a nice-to-have luxury of a few organizations with tons of money and exceptional visionary management. It’s become commonplace for organizations that build products and web sites. Experience Design is a centerpiece of boardroom discussions and quickly becoming a key performance indicator for many businesses.
However, you can’t just hire a couple of “experience designers” and tell them, “Go do that voodoo that you do so well.” Today’s business environment forces us to build multidisciplinary teams, compiling a diverse group of skills and experiences to handle the many facets of the technical, business, and user requirements. In his usual entertaining and insightful manner, Jared will talk about what it takes to build a design team that meets today’s needs.
He’ll demonstrate how successful Experience Design:
Must integrate the needs of the users with the requirements of the business
Is learned, but not available through introspection
Must be invisible to succeed
Is cultural
Is multidisciplinary
Thrives best in an “educate and administrate” environment
You’ll see examples of designs from Apple’s iPod, Netflix, the Mayo Clinic, and Southwest Airlines, to name a few.
A presentation given at at Web Directions North, Vancouver, February 8, 2007.
Interaction design is no longer limited to the web. The concept of user experience is being redefined as multiple delivery methods of social and business interaction merge into our lifestyles. As design migrates from the web to mobile devices we carry and interact with on a daily basis, our approach must also shift into cycles of design and research centered around the way people actually live.
In this enlightening session, design ethnographer and web veteran Kelly Goto discusses the evolution of Web, handheld, and product interfaces and their cultural impact. Learn how companies are utilizing ethnographic-based research to conduct rapid, immersive studies of people and their lifestyles to inform the usefulness and viability of interfaces both online and offline.
A presentation given at Web Directions South, Sydney Australia, September 28 2007.
Working in usability and user experience can give you some great insights into the product design process. Yet few organisations know how to take advantage of this information silo. As a user experience expert do you sometimes wish you could have more input into product ideas handed down from above? Ever wanted to have the ear of business strategists? Even be best friends with marketers and sales people? Stephen Cox explores some of the exciting things that can happen when the disciplines of usability and user experience are allowed to seep out into the realms of strategic and tactical design innovation. He approaches the field of ethnographic design research in practical terms illustrating how News Digital Media has come to embrace the idea of extensive customer research, and the benefits that this has brought to different levels of the organisation.
A presentation given at Web Directions South, Sydney Australia, September 28 2007.
If there’s one thing about Web 2.0, it’s that we’re realising that there are actually people using the internet. It’s no longer about Human to Computer interaction, but rather Human to Human. Discover some of the user experience ideas and strategies behind the design of flickr.com, one of the richest Human to Human places on the web today.
A presentation given at Web Directions South, Sydney Australia, September 29 2006.
Designers are more than mere pixel pushers. The role of the creative designer working on the web has changed and will continue to change faster than ever before. In this session, Andy Clarke will discuss how designers should now play the pivotal part in the creation of engaging user experiences, binding together the roles of information architects, content authors and technical developers. It’s time to put designers in the hot seat.
A presentation given at Web Directions South, Sydney Australia, September 28 2006.
Interaction design is no longer limited to the web. The concept of user experience is being redefined as multiple delivery methods of social and business interaction merge into our lifestyles. As design migrates from the web to mobile devices we carry and interact with on a daily basis, our approach must also shift into cycles of design and research centered around the way people actually live. In this enlightening session, design ethnographer and web veteran Kelly Goto discusses the evolution of Web, handheld, and product interfaces and their cultural impact. Learn how companies are utilizing ethnographic-based research to conduct rapid, immersive studies of people and their lifestyles to inform the usefulness and viability of interfaces both online and offline.
These days people expect more from a website than a handy set of tools and a pretty interface — they want an experience. From the moment somebody enters your site they’ll be judging you on everything from the way the site looks to the tone of your error messages. And they won’t just be judging you against other sites. They will be judging you on every customer experience they have ever had, from the rude man at the train station to the lovely hotel clerk that checked them in on holiday. So in order to compete, we need to up our game and look at experiences both on and off-line.
In this session Jeremy Yuille from ACID looks at information visualisation from a user experience perspective, overviewing new and old examples and how they can help (or hinder) the experience of using the web. You’ll see what kinds of amazing things you can do within the browser platform these days. More importantly you’ll learn why (and when) you’d want to use visualisation at all.
We’ve always had metaphors to understand and design for the Web.
When we follow the principles of web standards, we write valid HTML and CSS, unobtrusive JavaScript and follow WCAG and other accessibility guidelines. This simple act goes a long way to creating an accessible web site, application or service. At the same time, many sites that don’t utilize all that is good and wholesome about web standards perform surprisingly well when they are used by people with disabilities.
Since the advent of personal computing, we’ve been tied to one place — typically sitting at a desk, with a keyboard and mouse, and in isolation. Even the advent of the web and the wifi-enabled laptop hasn’t much changed this quarter century old paradigm. But with the rise of mobile phones and devices like the Nintendo Wii and PSP featuring first class web browsing, our experience of the web will change dramatically over the coming years. In this context, which design and user experience patterns and techniques we’ve developed over the last 15 years hold up? And… which break?
Working in usability and user experience can give you some great insights into the product design process. Yet few organisations know how to take advantage of this information silo. As a user experience expert do you sometimes wish you could have more input into product ideas handed down from above? Ever wanted to have the ear of business strategists? Even be best friends with marketers and sales people? Stephen Cox explores some of the exciting things that can happen when the disciplines of usability and user experience are allowed to seep out into the realms of strategic and tactical design innovation. He approaches the field of ethnographic design research in practical terms illustrating how News Digital Media has come to embrace the idea of extensive customer research, and the benefits that this has brought to different levels of the organisation.
If there’s one thing about Web 2.0, it’s that we’re realising that there are actually people using the internet. It’s no longer about Human to Computer interaction, but rather Human to Human. Discover some of the user experience ideas and strategies behind the design of flickr.com, one of the richest Human to Human places on the web today.
