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Scroll Number 1 – full articles now online

How quickly a quarter of a year rolls by. When we launched Scroll during Web Directions South 08 we promised that all the articles would be published in full online 3 months after the print magazine was published, so, here they are.

If you didn’t manage to get your hands on a copy of our beautiful first issue, they’re still available here. But you can now also check out all the articles in full at the Scroll site:

Intelligence vs understanding by Indi Young, the author of Rosenfeld Media book, Mental Models. Solving problems requires more than brainpower and a design fix. We need to feel our customer’s pain to fully understand what they need. So throw off your thongs and get ready to walk a mile in your client’s shoes.

Keeping the hot side hot and the cold side cold by Aaron Gustafson. Applying 1980s’ fast-food logic to JavaScript and CSS separation: techniques for keeping your presentation out of your scripts.

Unreadable by Joe Clark. A species-wide experiment has been carried out on the world’s cyber citizens and the results are in. Thanks to the web, our brains are changing and our ability to read long is going the way of the typewriter. Is this really what we had in mind?

Friction by John Allsopp. Is the web really the deathknell of print? With its ability to augment, to manage risk, and reduce friction, it might just be its renaissance.

How fine is your design by Ethan Marcotte. The line between a successful design and a clever one is fine. Are you willing to make the ultimate sacrifice and hit the delete button on that work of pure genius to give the client what they want?

Veerle Pieters – My favourite typeface. Veerle Pieters on the topic of typography, and why she chose Chalet for the design of her blog.

Lynch-ing mobiles by Sebastian Strakowicz. Is watching movies on mobile phones really the bane of the film industry, or is it the next step in the evolution and revolution of personalised content?

Exit strategy by Jeffrey Veen. Why a printed magazine may work in this age of the digital.

Check them out and spread the word.

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Phil Whitehouse General Manager, DT Sydney