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A glimmer of hope in the current economic climate

Unless one lives under a rock, or is hiking in Bhutan, the current chaotic and clearly difficult state of the world economy will have not escaped attention. So, Google’s recently reported 30% year on year increase in revenues is something of a glimmer of positive news at least in the online industry.

For all its profile, the online economy is a tiny fraction of the total economy – but with companies looking to cut costs, and clever companies looking to innovate, there’s the chance that even as the rest of the economy performs sluggishly, the online economy might continue to grow.

We can only hope.

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Phil Whitehouse General Manager, DT Sydney